my approach
Discovery
01
Conduct research to understand the target audience, market trends, and the problem you are solving.
Gather insights and competitor analysis.
Identify user needs and preferences to inform the design process.
Create scenarios to guide design decisions based on real user behaviours and motivations.
Ideation
02
Brainstorm and generate a variety of design ideas and concepts.
Encourage collaboration and feedback within the project team.
Craft wireframes and low-fidelity prototypes to visualise design concepts.
Prototyping
03
Create high-fidelity prototypes to simulate the user experience and test the design's functionality.
Conduct usability testing with target users to gather feedback and identify areas for improvement.
Iterate on the design based on user feedback and testing results.
Refine the prototype, making adjustments to enhance usability, aesthetics, and overall user satisfaction.
Handover
04
Implementation and maintenance of Design Systems and ensuring efficient handover to developers.
Work closely with engineers and product managers to ensure alignment with project goals.
Maintain clear and open communication channels to share design progress, challenges, and insights.
